My Movie Pitch, with American Express and Tribeca

I went to openfilm.com today from some link. When you click to watch any of the clips (today every single clip seems to be one of some sort of trailer. I already feel duped), before it starts, guess what, you got it, there’s a commercial. That’s right, they play a commercial before they play you the trailer.

The commercial is about this thing called “My Movie Pitch,” an effort by American Express and Tribeca Film Festival. It is a simple commercial. They show an ordinary looking dude and say, “This is John Nash. His movie about mustaches, just premiered at the Tribeca Film Festival. But what will YOUR movie idea be?”

The YOUR part almost makes you feel, “Yeah, that dude just made a film about mustaches. My movie is about saving the world or some other lofty idea. I should definitely sign up.” Such a simple pitch about a pitch show, for which you the filmmaker should once again drop everything going on in your life and meet their fucking deadline. Great, except what they don’t tell you is that in John Nash’s film about mustaches, the cast included Amy Smart. That’s right. Now how do you feel?

When you get Amy Smart to act in your short film, the story could very well be about the hair in your left arm pit. But until you get Amy Smart, you might as well save that story about saving the human race for your grand kids. Cause Tribeca don’ wan’ it. It’s just another routine lie to get you to waste your time and money submitting to another festival that DOESN’T LIKE YOU. But you should be used to such lies. You’re an independent filmmaker.
 
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